I am a Design Communication graduate from LASALLE College of the Arts with a growing interest in UI/UX, branding, and visual design. I enjoy exploring how design can solve problems and communicate ideas clearly, whether through digital interfaces, brand narratives, or social media content. I am particularly interested in user research, as I enjoy discovering and understanding people’s needs and pain points, and brainstorming thoughtful solutions—even when the process is repetitive or tedious.
I also enjoy creating simple animations and motion graphics to bring designs to life when the opportunity arises.
I'm comfortable working across different areas of design and always open to learning new tools and approaches. I have experience using most of Adobe Creative Suite, Figma, and basic HTML/CSS, and I’m keen to continue developing both my creative and strategic skills while contributing to real-world projects.
BA (Hons) Design Communication
First Class HonoursLASALLE College of the Arts
Aug 2022 - Aug 2025
Diploma in AnimationNanyang Polytechnic
Apr 2016 - Apr 2019
AdobeAfter Effects
Premiere Pro
Illustrator
InDesign
Photoshop
Lightroom
3DAutodesk Maya
Unreal Engine
Unity
Premiere Pro
Illustrator
InDesign
Photoshop
Lightroom
3DAutodesk Maya
Unreal Engine
Unity
Code HTML, CSS
Others Figma
TVPaint
Others Figma
TVPaint
Experiences
Prime Minister’s Office Singapore
Nov 2024 - Jan 2025
Project: SG 60 Baby Gift
• Developed modular visual assets adaptable across multiple touchpoints (vouchers, luggage prints, photobooks), ensuring cohesive brand identity.
• Participated in product development discussions, providing creative input to align design with audience needs and branding goals.
• Applied a strategic approach to asset creation with potential scalability across campaign deliverables.
Rosette Designs & Co
Dec 2022 - Jan 2023
• Designed wedding collaterals including digital invitations and signage, emphasizing modularity for consistency across brand touchpoints.
• Delivered creative solutions within brand constraints and coordinated designs across physical and digital formats.
1880 Singapore Pte. Ltd.
Oct 2021 - July 2022
• Designed for event-based and lifestyle collaterals (posters, menus, signage), translating brand identity into engaging physical experiences.
• Created and managed social media visuals and EDM campaigns (Mailchimp), supporting outreach and customer engagement strategies.
• Collaborated across departments to align visual output with marketing goals; supported event documentation through photography.
Global Art Singapore | Mar 2021 - Oct 2022
• Designed original visual content including marketing graphics and educational materials.
• Produced animated visuals for Facebook to boost social media engagement.
• Facilitated creative development in children aged 3–12 through structured lessons, supporting cognitive and motor skill growth.
Anomalyst Singapore Pte Ltd | May 2020 - Aug 2020
Project: National Day Parade 2020
• Contributed to concept development and production-ready design assets for large-scale multimedia performances.
• Animated assets collaboratively for high-visibility projects; ensured alignment with narrative direction and technical requirements.
• Project featured in Singapore’s National Day Parade 2020 livestream (73K+ views on MothershipSG), demonstrating impact and reach.
Anomalyst Singapore Pte Ltd | Apr 2019 - Jun 2019
Project: Singapore Bicentennial, Jasmine Sokko Concert 2019
• Assisted in visual development for stage visuals and multimedia installations.
• Supported animation pipeline from concept to execution for live and recorded performances.
• Collaborated in a fast-paced creative environment focused on storytelling through design and motion.